Episode 109 | Kay Anthony talks Fashion in Rap, Kendrick Wearing His Jacket, Kai Cenat Brand + more
Description
In this episode of the SoundCentric Podcast, host Adam Dash interviews rapper and fashion designer Kay Anthony. They explore the deep connection between hip- hop and fashion, discussing Kay Anthony's journey into fashion design, his influences, and the role of social media in promoting his brand, EffPerfection. The conversation also touches on the impact of Kendrick Lamar on Kay Anthony's life and career, the importance of showing up for opportunities, and Kay Anthony's future projects and aspirations in both music and fashion.
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00:00:00 Intro Video
00:00:45 Intro + Meet Kay Anthony: Rapper & Designer
00:02:04 Clipse Comeback & Pusha T’s Biggie Influence
00:03:50 Breaking Down Music Video Aesthetics
00:05:55 Kendrick Tour Fashion + Marc Jacobs Fits
00:06:59 Design Origins: Tumblr, Snapbacks, & Glue Guns
00:10:06 effPerfection: The Origin Story
00:11:22 NikeID & ASAP Rocky’s Fashion Influence
00:14:59 Tyler, The Creator’s Style Evolution
00:17:12 Growing Up in Flatbush: Caribbean Influence on Music & Style
00:21:13 Fashion as a Marketing Tool in Hip-Hop
00:21:59 Lyrics Breakdown: 'Insecurities' & Materialism
00:22:49 Designing for Kai Cenat & Grappling With Image
00:28:54 From Pandemic Pivot to Running Kai’s Brand
00:36:23 How Social Media Put effPerfection on the Map
00:39:02 Kendrick Wearing the Jacket: The Full Story
00:46:09 To Pimp a Butterfly Inspired Life-Altering Decision
00:48:23 The Power of Showing Up & Shooting Your Shot
00:50:32 What's Next: Westside Boogie, New Music, and Deluxe Album